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Why Nike's Breaking2 Worked | The Pineapple Agency
Why Nike's Breaking2 Worked | The Pineapple Agency

Eliud Kipchoge Breaks Two-Hour Marathon Barrier - The New York Times
Eliud Kipchoge Breaks Two-Hour Marathon Barrier - The New York Times

Breaking2: high-tech shoe for Nike's bid to break the two-hour marathon |  Running | The Guardian
Breaking2: high-tech shoe for Nike's bid to break the two-hour marathon | Running | The Guardian

Breaking2 — Activation Ideas
Breaking2 — Activation Ideas

Nike takes a stab at breaking the 2 hour marathon
Nike takes a stab at breaking the 2 hour marathon

The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED

The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED

How Nike became a Leader on Social Media
How Nike became a Leader on Social Media

The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED

Nike Runners Aim to Break Two-Hour Marathon Mark - WSJ
Nike Runners Aim to Break Two-Hour Marathon Mark - WSJ

Nike on how setting an 'audacious goal' helped the brand work differently
Nike on how setting an 'audacious goal' helped the brand work differently

Nike's rivals play catch-up in marathon shoe wars - Read Qatar Tribune on  the go for unrivalled news coverage
Nike's rivals play catch-up in marathon shoe wars - Read Qatar Tribune on the go for unrivalled news coverage

Inside the success of Nike's Breaking2 'moonshot' - Digiday
Inside the success of Nike's Breaking2 'moonshot' - Digiday

Nike denies involvement with Lil Nas X 'Satan Shoes' containing human blood
Nike denies involvement with Lil Nas X 'Satan Shoes' containing human blood

Eliud Kipchoge misses sub two-hour marathon target in Monza – as it  happened | Marathon | The Guardian
Eliud Kipchoge misses sub two-hour marathon target in Monza – as it happened | Marathon | The Guardian

How Nike became a Leader on Social Media
How Nike became a Leader on Social Media

Nike Clothes for Men: All the Shoes, Shorts, Sweats, and More to Buy From  the First Name in Athletic Apparel | GQ
Nike Clothes for Men: All the Shoes, Shorts, Sweats, and More to Buy From the First Name in Athletic Apparel | GQ

Inside the success of Nike's Breaking2 'moonshot' - Digiday
Inside the success of Nike's Breaking2 'moonshot' - Digiday

How Nike became a Leader on Social Media
How Nike became a Leader on Social Media

Nike's Breaking2 – Marketing Stunt Or Sporting History? Only Time Will Tell  | The Drum
Nike's Breaking2 – Marketing Stunt Or Sporting History? Only Time Will Tell | The Drum

Nike on how setting an 'audacious goal' helped the brand work differently
Nike on how setting an 'audacious goal' helped the brand work differently

What You Can Learn from Nike Branding Strategy | Rival IQ
What You Can Learn from Nike Branding Strategy | Rival IQ

How Nike attempted Breaking2
How Nike attempted Breaking2

Campaign of the Year 2017: Nike 'Breaking2' | Campaign US
Campaign of the Year 2017: Nike 'Breaking2' | Campaign US

Nike signs marathon runners to Breaking2 campaign - SportsPro
Nike signs marathon runners to Breaking2 campaign - SportsPro

Nike's Fastest Shoes May Give Runners an Even Bigger Advantage Than We  Thought - The New York Times
Nike's Fastest Shoes May Give Runners an Even Bigger Advantage Than We Thought - The New York Times

How Kipchoge was chosen for Breaking2 - Canadian Running Magazine
How Kipchoge was chosen for Breaking2 - Canadian Running Magazine

The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED

Is Nike's 'Breaking2' marathon bid more than a marketing stunt?
Is Nike's 'Breaking2' marathon bid more than a marketing stunt?

I Tried the Nike Vaporfly Shoes — Here's What It's Like to Wear Them
I Tried the Nike Vaporfly Shoes — Here's What It's Like to Wear Them